Why I Created Sentient
In today's fiercely competitive business landscape, the speed at which you respond to inbound leads can be the defining factor in your success. Slow responses often result in missed opportunities, a predicament that becomes even more pronounced in the world of startups where resources are often constrained. About a year and a half ago, I came to the realization that there needed to be a change in the sales process for early-stage startups, especially those without the luxury of 24/5 staff availability.
Throughout my career in startups, I experienced a persistent frustration – dealing with stale leads. These were potential customers who had expressed interest but had gotten lost in the CRM abyss for extended periods. The result? My team and I spent weeks chasing these leads, often without success. Even with email alerts and automated responses, the follow-up time was far from ideal. Clearly the handoff of leads between marketing and sales was broken.
The key to addressing this problem lay in immediate and personalized lead response. Sentient was conceived as a solution that could engage inbound leads within 5 seconds or less, whether through voice or chat. This immediate response was more than just a matter of convenience; it was about making a lasting impression on prospects.
One of the defining features of Sentient is its ability to not just respond immediately but also to qualify leads during the conversation. This means that when a salesperson eventually takes the call, they have a clear understanding of the prospect's needs and interests. No more blind calls or wasted meetings. If the lead doesn't align with your criteria, you can cancel and move on, saving valuable time and resources.
But how does Sentient achieve this? It all starts with a conversation. The administrator of Sentient can customize the conversation flow, incorporating specific questions and an objective tailored to the company's desired outcome. This ensures that every interaction is not just prompt but also purposeful.
While other solutions often rely on automated emails or Sales Development Representatives (SDRs), Sentient offers a cost-effective and immediate alternative. SDRs can be expensive, time-consuming to train, and may not always be available for rapid lead response. In contrast, Sentient takes just five minutes to set up, providing an efficient and highly adaptable solution.
Imagine a world where your sales process doesn't have to be held hostage by delays, where you can tap into the power of immediate engagement and personalized responses in a cost-effective manner. Sentient makes this vision a reality.
Sentient isn't just for startups; it's a game-changer for businesses across various sectors. Small to large B2B technology companies can harness its capabilities to connect with prospects swiftly and efficiently. Moreover, larger enterprises selling to small and medium-sized businesses can significantly benefit from Sentient's immediate engagement and qualification capabilities.
Sentient's journey is far from over. In upcoming releases, Sentient will incorporate enterprise-level features that will further increase the velocity of sales. These features include seamless CRM integration, real-time calendar integration, advanced lead scoring, sophisticated routing for large sales teams and much more.
In a crowded marketplace, where competition is fierce, the ability to respond swiftly to leads can be a significant competitive advantage. Sentient ensures that businesses don't lose prospects to competitors simply because they were quicker to respond. In sales seconds count, Sentient is your secret weapon to close deals faster, reduce customer acquisition costs, and drive higher ROI from marketing efforts.
With Sentient, you no longer lose prospects to competitors due to delayed responses. Instead, you seize opportunities and unlock the full potential of your business. It's the culmination of a journey driven by the passion to transform lead response and make a lasting impact on the world of startups and beyond.